#11 Ribbons of Red – Logo inspired by Amelie From Montmartre
July 20th, 2009@ribbonsofred: Brief: Company is called Ribbons of Red. Would like a new logotype inspired by Amélie: http://tinyurl.com/6w64oo
Renee Rist, is a freelance web and graphic designer in Cincinnati, Ohio. The company name is from a song (you can read the whole backstory on her website), I searched for it but couldn’t find it. Would have been cool to have it as music in today’s video.
I wanted to re-watch Amelie before designing this logo and it was rented out when I tried to rent it so I was really happy when Arctic Startup had made a deal with Headweb to give away a free movie to download.
Some of you may have recognized that in the end of today’s screencast I used the same version of Helvetica as I did yesterday. It’s called Helvetica Inserat and was used in a lot of good ads back in the Mad Men era, so I think it’s a good fit with modern marketing companies. In the start of the design process I wanted to do a whole script-font, but the ribbon flow I wanted made it too hard to read so the rest of the journey I just simplified and minimalism. If you do the design processes right there better be some phase with reduction of clutter. Design time around two hours.
Download the Ribbons of Red logotype »
Please tweet more briefs based on tv-series characters, I thought I would have time to watch all great movies featured in your briefs but some day’s I just don’t have the time, you know this is still my vacation activity
And to Rist from Cincinnati I wish you and your charity based design venture the best, and it’s cool that you wanted someone else to do your logo.
I think the true spirit of being a consultant is believing adding a perspective that is not my own, is also adding credibility to me. There is too many consultants out there that still cries: Only by myself can I, and I alone solve any complex problem just with my gut instinct.
The music in today’s screencast is A room without you – Moto Boy.

Today’s logo design screencast http://is.gd/1F7Na Ribbons of Red inspired by Amelie from Montmartre.
This comment was originally posted on Twitter
I like it! You’ve captured fluidity with Amelie…
The music is good too.
So, what do you do when you really want to relax?
@Lady Fi: Hehe, you misunderstood, this is for relaxing. But vacation is usually not. That is the time when you also I need to do the stuff in your home that you prosponed for a long time. Like cleaning out the storage in the basement, visit relatives those kind of things.
@ribbonsofred I made a logotype for you. http://is.gd/1F7Na Hope lives up to your expectations.
This comment was originally posted on Twitter
Really nice to see you practically make a new typeface (well, a couple of letters at least) that quickly. Unbelievable! I actually liked the version with the little heart in between the two R:s best. Very stylish.
Good job!
(I have sent a breif with a tv-character for you, inspector gadget
)
Those are super nice.
I found this site called http://www.screenjelly.com, you should check it out for your next screencast.
@yael: After trying a lot of screencast applications; I Show U fitted me best for this project. I’m sticking to that.